On starting startups in an economic downturn
Cost-sensitive customers can be helpful in the early days of your company. If they pay you in this tough environment, it's a stronger signal. There’s a higher likelihood you’re building something they really want.
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…two of the top YC companies, Airbnb and Stripe, were started in the depths of the last recession (2009).
Their products were also tailored to a cost-sensitive environment. Stripe made it easier for brick-and-mortar businesses to cut costs by selling online and Airbnb created a new income stream for hosts and lower-priced accommodations for travelers.
From Stephanie Simon of Y Combinator.